NEW Smoothie Company Business Cards

Here are the final designs for the New Smoothie Company cards, i have desided to go for a simplified front, which will have a spot varnish over the white area. this will make the icon standout with the use of a subtle print finish. i didn't include 'the smoothie company' on the front because it would have overcrowded the design. the information reads Front: logo/ Back: Details then name. this simplifies the hierarchy of information and the use of space creates more focus on the important information. i have used green to underline the important details on the card, the back uses the main colour ways of the smoothie company.